2021 Winner
A lot of good strategic reports this year, with some taking the opportunity to go that crucial step beyond. The best reports were strong on their value creation and, especially, what differentiated them from their peers. They also presented a clear picture of the purpose and values of the company and demonstrated clear linkage between these, the strategy, risk and KPIs. We saw rather too many reports, however, where the strategic report seemed to be simply a list of cross-references to other parts of the report – this is a key opportunity for the company to tell its story. Our winner seemed to the judges to do that – and, indeed, much else – just that little bit better than others.
AstraZeneca PLC
